Inter and HAPPYBET extend partnership until 2025
Partner
— Feb 27th 2023The brand, part of the Snaitech Group and active in Germany and Austria, is Official Regional Partner of the Nerazzurri Team
The partnership between Inter and HAPPYBET, the Snaitech Group brand active in Germany and Austria, continues and consolidates. The gaming company will support the Nerazzurri club until the 2024-2025 Italian Football Championship as Official Regional Partner.
Thanks to the partnership, based on innovation and sporting passion as key common values, HAPPYBET brand will be visible in selected European countries on LED boards around the pitch during all the home matches of the Nerazzurri team at San Siro Stadium in Milano thanks to the cutting-edge geolocation technology Digital Overlay®️.
HAPPYBET is a sports betting operator active in Austria and Germany. Founded in 2017, it was acquired in July 2022 by Snaitech, one of the leading legal gaming operators in Italy and part of the Playtech Group. HAPPYBET can count on 90 employees, 4 main offices and approximately 130 points of sale between Austria and Germany.
With more than 9,500 active players per month and a strong growth trend especially in online betting, the HAPPYBET brand is recognised in Germany and Austria as a synonym for reliability, competence and fun in sports betting. In December 2022, the German Gaming Authority - the Darmstadt Regional Council - renewed HAPPYBET's sports betting licence in Germany until 2027.