INTER X HIGHSNOBIETY
Highsnobiety, the media pioneer who since its inception in 2005 has been at the forefront of youth culture across the globe, announces their new collaboration with Inter
The capsule collection will launch during Not In Milan, Highsnobiety’s second installment of the “Not In” experiential activation series, taking place in conjunction with Milan Design Week. Not In Milan is a multimedia festival of culture celebrating Milan Design Week expressed through community events, pop-ups, product collaborations, exclusive content, and more.
The collection features a collaborative cushion and woven blanket adorned with the club's iconic colors, black and blue. Crafted locally in Italy from a luxurious wool and cotton blend, both pieces showcase a meticulously woven logo near the seam.
To commemorate the launch, Inter will open the doors of its home to Highsnobiety during the Serie A match Inter vs Cagliari for a special event in one of the hospitality lounge of San Siro stadium with food, beverages, and music to present the new collaboration with Highsnobiety. Highsnobiety and Inter will celebrate this game and their collaboration alongside a group of close family and friends of both organizations.
The Not In Milan collaboration with Inter will be available on the Highsnobiety iOS app & Highsnobiety Shop, as well as the Milano pop-up store located at The Sidewalk Kitchens (Via Bonvesin de la Riva, 3, 20129 Milano MI, Italy) from April 17-19th from 8am - 4pm and 6pm - 11:30pm.